Innovation Coaching

With our free innovation coaching for music companies, we supported three selected small and medium-sized enterprises from June to early September 2025 in recognising their innovation potential and initiating concrete changes. Innovation means questioning the status quo, trying out new things and thereby shaping the future – whether through optimised work processes, new business models or creative team structures. The coaching included individual 1:1 consultations worth around €5,000. After the kick-off on 10 June, needs analyses, tailor-made coach matchings and several weeks of intensive coaching work followed, before the programme was successfully concluded at the end of August with a joint exchange round and subsequent feedback discussions.

The coaching is part of the MI-RAP project, which is co-financed by the EU's Interreg Baltic Sea Region programme.

Name	Provider	Purpose	Expiry	Type
exp_tracker	Musikwirtschaft.org	Contains information about the date the user last visited the website. Used to generate statistical data.	Session	HTTP
_ga	Google.com	Registers a unique ID that is used to generate statistical data about how the visitor uses the website.	2 years	HTTP
_gat	Google.com	Used by Google Analytics to throttle the request rate	1 day	HTTP
_gid	Google.com	Registers a unique ID that is used to generate statistical data about how the visitor uses the website.	1 day	HTTP
collect	Google.com	Used to send data about the visitors device and behavior to Google Analytics. Tracks the visitor across devices and marketing channels.	Session	Pixel

Innovation Coaching

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